eCommerce

Essential E-Commerce Trends for 2019

E-commerce is a constantly changing field with trends that go in and out of style. Staying abreast of these changes ensures that your eCommerce development website provides the proper services needed to keep up and overpower the competition. Optimize your website and user experience to ensure the best possible purchasing experience. Perhaps more importantly, however, the web population has driven innovation with an increasingly diverse set of needs. Social media has become dominated, particularly in the latter part of 2010, by Facebook and Twitter.

ecommerce development

1.Social Media:

While social media has traditionally been seen as the “be all and end all” for an e-commerce site, the “like” has lost some traction with businesses. It is no longer the most important aspect of an e-commerce website, but having lots of fans still instills customer confidence.

2.Customer Reviews:

Testimonials and reviews have always been an important part of the online shopping experience. Customers are getting smarter and starting to learn how to differentiate between fake and real reviews. Allow customers to comment using social media and methods that offer a level of identity verification. Don’t cut the negative reviews either, instead, respond to the review online to show that the company cares about satisfying its customers.

3.Purchasing Options:

E-commerce sites are moving more toward combining brick-and-mortar and online purchasing. Stores that can combine the online experience with the traditional benefits of a physical location will see increased sales and profits.

4.Conversion Marketing:

Constantly testing product purchase pathways and finding the best website design to guide the customer from first introduction to final purchase is essential to a successful e-commerce website. Using analytic tools and other site-monitoring tools provides users with an enhanced website experience and results in more profits.

5.Mobile Ordering:

Ordering via a mobile phone has become more and more common. For mobile shops to work, display products in a way that makes navigation easy and fast. Mobile phones are generally slower than regular computer connections, so website owners should concentrate on finding ways to create mobile apps and programming that provides a fast and easy shopping experience.

6.Tablet PCs:

Tablet PCs are becoming more popular and are expected to increase e-commerce sales. Offering the ability for customers to download an application for your store and keeping in mind tablet users when designing the website improves the overall effectiveness.

7.Video:

Search engines are placing an increasing emphasis on websites that produce video content. One only has to complete a web search to see that many now include a few videos at the top of the results. Creating instructional videos and product explanations using video is a growing trend in e-commerce.

8.Service:

Never underestimate the power of quality customer service. When pricing and ease of ordering is the same across the board for several websites, you must find other ways to differentiate your services. The trend toward providing customers with personal attention and service is growing rapidly.

9.Upscale Websites:

Luxury retailers must find ways to move to the web while continuing to create an image of superiority. Accomplish this through exclusive offers for the highest paying customers, free expedited service for those who spend over a certain amount, and the ability to offer unmatched support and help with products.

10.Image Quality:

Image quality has become increasingly important. Websites used to use lower quality images to save bandwidth. Now, a website must have high-definition versions of each product so that customers can easily scrutinize an item before purchasing online.

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eCommerce

eCommerce Website Re-designing & Maintenance

According to 247 Labs, a website is a simplified representation of complicated business concepts. However, apart from being simplified, this representation has to be attractive, direct and easily navigable. Hence, it’s wise to choose an expert to create a website that matters the most for your business. From a simple static design to a complex eCommerce website, 247 Labs offers affordable and impressive design for all the types. Mentioned below are some of the types of websites we offer to businesses and individuals, depending on the nature of the business.

In today’s world, where entertainment is just a click away, holding the customer on your website for more than a few seconds is a tough challenge. If the message is not presented in an attractive manner within a few seconds, the customers are likely to move away. An effective solution to this conundrum is using a flash website. It uses a combination text, sound, video, images, and animation that deliver the message to the user in an entertaining manner. Although there are a few drawbacks of a flash website, designers at 247 Labs are proficient at eliminating these drawbacks and use it to your advantage. It is a popular belief that flash web pages do not search engine friendly and takes more time to load. However, as mentioned earlier, we know how to use keywords and useful content within flash pages, which loads quicker than a normal website.

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If only having an online presence is adequate for your business, 247 Labs advises going for a static website, which will provide all the information that your target audience needs. It is an affordable option, as the amount of design and content is minimal. While it is simple in nature, it must be attractive enough to pull customers. eCommerce Website development 247 Labs excels in creating impressive static web pages that looks professional and simple. Before working on the design, we understand the nature of the business, its purpose, target audience, and penetration strategy. Only after understanding these aspects, we initiate work on the project. The final outcome, therefore, has to be a brilliant piece of work.

With an increasing number of consumers willing to shop online, the importance of an eCommerce Website development today is like never before. This kind of website mainly displays all the products and services offered by a business, along with the required details, and an online payment transaction system that allows customers to purchase the offerings of the business. While an e-commerce website makes shopping simpler, a minor flaw in the transaction system can affect the profitability of the business. However, developers at 247 Labs are proficient and experienced in building a robust and simplified eCommerce website with features like a secured payment system, shopping carts, etc.

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