The 5 Key Elements Of a Good SEO Strategy

The higher a website ranks in a search, the better the chance that a website will be visited. Most Internet users will not click through multiple pages of search results, so a high ranking in a search is necessary to direct more traffic to your website.

While a top listing is not guaranteed, there are a number of small steps that you can take to improve your chances of gaining a top ranking. We recommend the following 5 basic steps to produce a more desirable search engine listing:

1. Content Writing/Keywords

We’ve found that content targeting seems to be the most successful strategy. Search engines are beginning to use algorithms that identify the main themes of entire websites instead of just single pages. In order to create a main theme for search engine optimization, you must identify a focused group of keywords that exist on and are relevant to the content on most pages of your website.

In practical terms, if you’re writing an article, service description or sales copy for your website, focus on creating informative and interesting content, but factor in keyword phrases that are more likely to give you a better ranking with the search engines.

Key word selection can be a rather complex process as there are many different factors that come into play when search engines decide the ranking of your webpage and how well your keywords rank. You may wish to spend some time educating yourself about this process. A good rule of thumb is to choose 2 to 3 word phrases from content that appears throughout your website that you expect to have the greatest appeal to the visitors you want to attract.

We suggest that you consult with other colleagues as your create your list.

2. META Tags

Meta tags are special HTML tags that provide information about a webpage, such as who created the page, how often it is updated, what the page is about, and which keywords represent the page’s content. Many search engines use this information when building their indices.

Meta tags should contain your basic content terms. We recommend that you do not use too many words (less than 25) and that you do not repeat keywords as this could cause the search engines to overlook your website.

3. URL Submission

Once your website is complete, its time to submit your site to the search engines. We strongly recommend using Promotion World’s free search engine submission tool.

It’s a terrific service that allows you to submit 10 URLs at a time and to receive accurate and descriptive results on the submissions. As you review the results, it’s likely that you will find some failed submissions. For the failed submissions, Promotion World provides information on how to submit your site manually.

4. Site Ranking

Search engine optimization doesn’t end with submitting your website to search engines. You still need to determine the popularity of your site and make any necessary changes. In order to check how your site is ranked, go to If your site ranking is between 1 and 100,000, it has a solid ranking.

increase your website ranking with seo

If you are ranked over 100,000 or you’re just not happy with your site ranking, a popular way to increase your ranking is to trade links to your site with other sites. This typically works because external links are the main criteria for Google’s ranking and Google is being used by such best SEO company as Yahoo, AOL, Nerder, etc.

5. Website Promotion

Your search engine optimization endeavors should always be reinforced by other forms of promotion and marketing. One way to do this is to use a newsletter to deliver useful and informative content that will drive visitors to your website. Other methods of promotion include online advertising, print advertising, a special promotion (i.e. chance to win a digital camera), surveys, and word-of-mouth promotion through friends and family. Website promotion is a crucial part of eBusiness. Success in sales is a numbers game and without serious web traffic you will not have the numbers you need to prosper.

Types Of Cases Heard In Family Court

There are generally two kinds of cases heard in courts: criminal cases and civil cases. Criminal cases involve enforcing public codes of behavior, as codified in the law, and the prosecution of violators of those laws. On the other hand, civil cases involve lawsuits among individuals or organizations typically relating to money and breach of contract claims.

Family cases are types of civil cases, but they deal with lawsuits different from the general civil issues. Also, the proceedings in a family court are very different from those of civil or criminal courts. Thus, family law is considered a separate branch of law.

The family justice system helps to resolve cases regarding family matters and domestic disputes. These issues are resolved in family courts and family lawyers in Media PA typically represent clients facing such problems. Here are the different types of cases heard in family court.

Marriage Dissolution

When a couple decides to end their marriage, they can file written permission in court, seeking for marriage dissolution. Family courts can dissolve a marriage either through a divorce, which ends a valid union, or an annulment which decrees the marriage invalid. Couples will need to hire family lawyers in Media, PA, to represent their interests.

Legal Separation

Couples can petition the court for a separation order which doesn’t dissolve the marriage but recognizes that the couple is no longer together. The court can also grant orders regarding assets, alimony, and child custody.

Protection Orders

Victims of domestic abuse who feel their attackers may harm them again can file a petition requesting a restraining order. This protection order may be temporary or permanent, and it limits the perpetrator’s contact with the victim. Any violation of the restraining order can lead to an arrest of the aggressor.


A couple or individual who wants to adopt a child must go through the family court. There are strict regulations surrounding adoption, which helps to ensure the child’s best interest. If you intend to adopt a child, it’s advisable to hire a family attorney to guide you through the process.

Paternity, Child Custody, and Child Support

Child custody and support issues don’t only arise during divorces. Unmarried parents can petition a court to issue legal custody, physical custody and visitation, and child support orders. A family court can also hear cases relating to establishing a child’s paternity.

Termination of Parental Rights

If there are reasons why a parent should no longer have parental rights over a child, the family court can terminate the parent’s rights. Some grounds for terminating parental rights include neglect, abuse, and abandonment.

Name Change

Individuals can change their names through a name change case at a family court.

Emancipation and Approval of Underage Marriage

Individuals below 18 who wish to be legally free from their parent’s control or get married can petition a family court for approval.

Juvenile Criminal Cases

The family court handles issues relating to allegations of child abuse or when minors are accused of participating in illegal activities.


If you’re undergoing a family dispute and intend to file a petition, it’s advisable to speak with an attorney first. There are experienced family lawyers in Media, PA, who can go through your case and advise you on the next step to take.